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Privacy Policy & Cookie Policy

At AJWA.LONDON, we respect your privacy and are committed to protecting your personal data. This Privacy & Cookies Policy explains how we collect, use, store, and protect your information when you visit our website or make a purchase.
 
By using our website, you agree to the practices described in this policy.
 

 1.⁠ ⁠Who We Are

 
AJWA.LONDON is the trading name of:
 
AJWA (JN) LIMITED
Company Number: 12134695
Registered Address: 83 New Road, London E1 1HH, United Kingdom
Email: sales@ajwa.london
 
Phone: +44 20 7247 4005
 
For the purposes of UK data protection law, AJWA (JN) LIMITED is the “Data Controller” responsible for your personal information.
 

 2.⁠ ⁠Information We Collect

 
When you use our website, we may collect the following types of information:
 
a) Information You Provide
 
When you place an order, create an account, or contact us, we may collect:
 
. Your name
 
. Email address
 
. Phone number
 
. Billing and shipping address
 
. Order details
 
. Any messages or enquiries you send to us
 
b) Technical Information
 
When you browse our website, we may automatically collect:
 
. IP address
 
. Device type
 
. Browser information
 
. Pages viewed
 
. Time spent on the website
 
. General usage data
 
c) Payment Information
 
All payments on AJWA.LONDON are processed securely through Stripe.
 
. We do not store or have access to your full payment card details
 
. Stripe handles payment processing in accordance with its own privacy and security policies
 

 3.⁠ ⁠How We Use Your Information

 
We use your personal information for the following purposes:
 
. To process and fulfil your orders
 
. To communicate with you about your purchases
 
. To provide customer support
 
. To manage deliveries and returns
 
. To improve our website and services
 
. To prevent fraud and maintain security
 
. To comply with legal obligations
 
. To send marketing emails (only if you have given consent)
 
We will never sell or rent your personal information to third parties.
 

 4.⁠ ⁠Legal Basis for Processing

 
Under UK GDPR, we process your data under the following legal bases:
 
Purpose                                        Legal Basis
Processing orders                        Contract
Customer service communication Contract
Fraud prevention                         Legitimate interests
Website improvement                Legitimate interests
Email marketing                                Consent
Legal and tax requirements        Legal obligation
 

 5.⁠ ⁠Use of WhatsApp for Customer Communication

 
AJWA.LONDON offers WhatsApp as an optional way for customers to contact us.
 
If you choose to contact us via WhatsApp:
 
. Your phone number and messages will be processed through WhatsApp (Meta Platforms, Inc.)
 
. Communications are subject to WhatsApp’s own privacy policies
 
. We use WhatsApp only to respond to enquiries and provide customer support
 
. We do not use WhatsApp contact details for marketing unless you have separately opted in
 
Please note that WhatsApp may process data outside the UK/EU. If you prefer not to use WhatsApp, you can contact us via email at sales@ajwa.london instead.
 
 

COOKIES POLICY

 

 6.⁠ ⁠What Are Cookies?

 
Cookies are small text files stored on your device when you visit a website. They help websites function properly and improve your browsing experience.
 

 7.⁠ ⁠How We Use Cookies

 
We use cookies to:
 
. Keep your shopping basket active
 
. Remember your preferences
 
. Improve website performance
 
. Understand how visitors use our site
 
 8.⁠ ⁠Types of Cookies We Use
a) Essential Cookies
 
These cookies are necessary for the website to function correctly, such as enabling checkout and account login.
 
b) Analytics Cookies
 
These help us understand how visitors use our website so we can improve it. We plan to use Google Analytics for this purpose.
 
c) Functionality Cookies
 
These remember your preferences, such as language and saved settings.
 
d) Marketing Cookies (Future Use)
 
If we later use advertising tools such as Meta or TikTok pixels, these cookies will only be used with your consent.
 

 9.⁠ ⁠Managing Cookies

 
When you first visit AJWA.LONDON, you will be shown a cookie consent banner.
 
You can:
 
. Accept all cookies
 
. Reject non-essential cookies
 
. Change your preferences at any time
 
You can also manage cookies through your browser settings.
Please note that disabling cookies may affect website functionality.
 

10.⁠ ⁠Google Analytics

 
We may use Google Analytics to help analyse website traffic and performance.
 
This collects anonymous information such as:
 
. Pages viewed
 
. Time spent on site
 
. Device type
 
. General location data
 
This information is used only to improve our website and services.
You can opt out at any time through cookie preferences or browser settings.
 

11.⁠ ⁠Email Marketing and Newsletter

 
If you choose to subscribe to our newsletter, we may send you:
 
. Special offers
 
. Promotions
 
. Product updates
 
. AJWA.LONDON news
 
We only send marketing emails with your explicit consent.
 
You can unsubscribe at any time by:
 
.Clicking the “unsubscribe” link in any email
. Contacting us at sales@ajwa.london
 
Your email address will never be used for marketing without your permission.

 

12.⁠ ⁠Sharing Your Information

 
We may share your information only with trusted third parties necessary to operate our services, including:
 
. Stripe – for payment processing
 
. Delivery couriers – for shipping orders
 
. Website hosting providers
 
. Google Analytics – for website analysis
 
. WhatsApp (Meta Platforms, Inc.) – if you choose to contact us via WhatsApp
 
These partners are required to handle your data securely and only for the purposes we specify.
 

13.⁠ ⁠International Data Transfers

 
Some third-party services we use (such as Stripe, Google, and WhatsApp) may process data outside the UK/EU.
 
Whenever this occurs, we ensure appropriate safeguards are in place to protect your information in line with UK data protection laws.
 

14.⁠ ⁠Data Security

 
We take appropriate technical and organisational measures to protect your personal data from:
 
. Unauthorised access
 
. Loss or misuse
 
. Disclosure
 
All payments are encrypted and processed securely through Stripe.
 

15.⁠ ⁠Data Retention

 
We keep your personal data only for as long as necessary, including:
 
. Order and transaction records: up to 6 years (for legal and tax purposes)
 
. Customer account data: until you request deletion
 
. Newsletter subscriptions: until you unsubscribe
 
. Analytics data: in line with provider retention policies
 

16.⁠ ⁠Your Rights

 
. Under UK data protection laws, you have the right to:
 
. Access your personal data
 
. Correct inaccurate information
 
. Request deletion of your data
 
. Restrict or object to processing
 
. Withdraw consent at any time
 
. Request data portability
 
To exercise any of your rights, please contact:
sales@ajwa.london
 

17.⁠ ⁠Third-Party Links

 
Our website may contain links to external websites.
AJWA.LONDON is not responsible for the privacy practices or content of third-party sites.
 

18.⁠ ⁠Changes to This Policy

 
We may update this Privacy & Cookies Policy from time to time.
Any changes will be posted on this page with an updated “Last Updated” date.
 

19.⁠ ⁠Contact Us

 
If you have any questions about this policy or how your data is handled, please contact:
 
AJWA (JN) LIMITED
83 New Road, London E1 1HH
Email: sales@ajwa.london
 
Phone: +44 20 7247 4005